Bubba, Cody and Booger take a bold gamble in hopes of getting a big reward in the new season of The Cowboy Way on INSP. In a risky business move, a wealthy rancher entrusts the cowboys with his million dollar herd. However, they won’t make a cent if they can’t make a healthy profit at market. At home, these friends and their wives continue the struggle of balancing work and family while trying to preserve their traditional cowboy way of life. Whether they’re teaming up to compete in an action-packed chuckwagon race or setting out together on a Louisiana road trip, the cowboys always make room for good times and unique adventures in The Cowboy Way.
Get a sneak peek of season four below!