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Meet Handcrafted America’s Artisan Paul Macias, Paul’s Neon Signs

Paul Macias, Paul’s Neon Signs

In a city known for its sparkle, glitz and flashing lights, Paul Macias turns up the wattage with his neon creations. It all started in 1985, when his parents, Mexican immigrants, Ina and Juan Macias, having learned to bend glass working at the signage company, Everbrite, branched out on their own. The small, family business grew steadily.

Today, the company is still family-run, with oldest son, Paul at the helm. Paul grew up in the business, and now he keeps the complex process of creating innovative, fun, dazzling neon art alive. Part science, part art, producing a neon sign requires skill and vision.

The company specializes in custom signs, and they also do repairs and restoration. Their signs can be seen inviting customers to enjoy a meal, gracing the windows or facades of a variety of businesses, at trade shows, as art in customers’ homes, among other places, where an eye-catching, colorful display is needed to light up the space.

Paul has also created custom neon designs for TV commercials, movies and music videos. This family business is now one of the largest neon manufacturers in Las Vegas.

Meet Paul…

What drew you to your chosen craft?

It’s a family company that my parents started. I’ve been doing this all my life.

What do you enjoy most about your craft?

I like seeing the look on our customers’ faces because they are so happy with the finished product.

Why is it important for people to make things with their own hands?

I think there is just more attention to detail with products made by talented craftsman.

In what ways are hand-made goods better than those that are mass produced?

There are still so many things machines cannot do better than hand craftsman and technology is just not there yet!

What does the future hold for your type of work?

Even though neon may be a dying art, I still feel neon will never go out of style and still has a bright future ahead of it, for many, many years to come!

 


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