One of America’s fastest-growing networks, currently available in more than 65 million homes.

• Celebrating our 20th Anniversary in 2010
• New family-friendly lineup fall 2010
• No License Fee
• Nielsen rated
• Distributed on Cable, Satellite, Telco and IPTV

INSP is designed to appeal to one of the country’s largest and most influential demographic groups – America’s 78 million Baby Boomers, and especially the cross-section of this group who self-identify as “socially conservative”.

This underserved demographic encompasses more than 35 million Americans who embrace traditional family values and moral beliefs. Our new program schedule taps into their desire to be able to experience once again a simpler and less stressful time in America and to share some of those experiences with their children and grandchildren.

• 43% of Baby Boomers self-identify as socially conservative (Source: Pew Research Center Report 2010)
• Walmart and Proctor & Gamble commissioned a recent study that found that 85% of adults said they would go out of their way “to find and watch quality family-friendly programming” (Source: Wal-Mart Stores, Inc. 2010)